I am a Growth Performance Marketer with four years of experience, specializing in paid media strategy, optimization, and scaling on platforms such as Google Ads, Meta Ads, and TikTok Ads.

I have overseen full-funnel campaigns for brands in various sectors, including beauty, technology, and NGOs, ensuring a balance between performance goals and brand needs while adhering to platform best practices.

My methodology is data-driven and organized, emphasizing testing, optimization, and translating performance insights into clear, and actionable next steps.